Hard soda is a relatively new addition to the beverage industry that is fast gaining consumer acceptance. In fact, this market segment experience sudden rise in sales. In the United States alone, the sales of hard soda reached USD 146.9 billion in 2016, according to Statista. The year before that, the market only reached sales of USD 1.98 billion.
Hard soda is gaining popularity for a number of reasons. First, it provides a sweeter, more flavorful alternative to typical alcoholic beverages. This may appeal to younger folks who dislike the taste of beer or wine. Furthermore, because hard soda contains less alcohol, it is a more approachable option for those who want to enjoy a drink without becoming overly intoxicated. Finally, the popularity of unique and creative flavors in the beverage industry, as well as the rise of craft breweries, have led to an increase in experimentation with new types of alcoholic drinks, including hard soda.
This blog will go through what hard soda is, how it’s created, and some of the benefits and drawbacks of this breakthrough beverage.
WHAT IS HARD SODA?
Hard soda often contains less alcohol than traditional alcoholic beverages such as beer or wine and is frequently promoted to younger consumers searching for a sweeter, more flavored alternative to traditional alcoholic beverages. This alcoholic beverage typically contains alcohol by volume (ABV) of 5-8%, making it a stronger alcoholic beverage than traditional soda.
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It is prepared by fermenting sugar, water, and flavoring mixture. Hard soda is available in a number of flavors. Common flavors include cola, ginger ale, root beer, as well as fruit varieties like orange, grapefruit, and lemon-lime. The finished drink is carbonated to give it a frothy texture comparable to conventional soda. Hard soda can be produced with a variety of alcohols, including malt, distilled spirits, and wine.
Some hard sodas, like beer, are created with malted barley, while others are prepared using distilled spirits like vodka or rum. Non-alcoholic variants of hard soda are also available for individuals who want to enjoy the flavor without the alcohol.
HOW IS IT MADE?
The initial step in preparing hard soda is to make a base mixture of sugar, water, and flavorings. After that, the mixture is fermented with yeast. Fermentation is the same process that makes baked products rise. The yeast will consume the sugar and produce alcohol and carbon dioxide. This process will take place for several days or weeks, depending on the desired alcohol content and flavor. After fermentation is finished, the drink is carbonated and bottled or canned. Non-alcoholic hard soda is manufactured in the same fashion, but without the inclusion of alcohol.
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Depending on the brand and type, hard soda can be manufactured in a variety of raw materials. Some are made with malted barley, which is similar to how beer is made. Those made from malt has a beer-like flavor, and is usually brewed like beer before being flavored and carbonated. Other manufacturers use distilled spirits such as vodka or rum.
PROS AND CONS OF HARD SODA
One of the primary benefits of hard soda is its accessibility. Hard soda, as opposed to typical alcoholic beverages, is available in supermarkets, gas stations, and convenience stores. This makes it easier for customers to purchase and enjoy.
Hard soda is a flexible beverage that can be consumed in a variety of ways. For individuals who prefer to enjoy an alcoholic beverage without the weight of a spirit-based beverage, it is a great option. Hard soda can be combined with a number of foods thanks to its vast range of flavors. Burgers and fries go well with cola-flavored hard soda, whereas light foods compliment well with fruit-flavored hard soda.
One of the biggest drawbacks of hard soda, however, is its high sugar level. Sure, a lot of hard sodas contain no added sugar. But there are varieties that do contain a significant amount of sugar, and are a source of empty calories. And as we all know, excessive consumption of sugar can contribute to weight gain and other health problems. Furthermore, hard soda is still an alcoholic beverage, and as such, it should be consumed in moderation.
Hard soda has recently gained appeal, as many customers seek out new and distinctive beverages to enjoy. However, as with any alcoholic beverage, it should be consumed in moderation because of the above-mentioned reasons. Whether you’ve had hard soda before or are experiencing it for the first time, remember to drink in moderation.
